26 October 2021 16:04
In this booklet:
- The brief outcome of the research of the reputation on the Ukrainian book market.
- Patterns of the response to the information crisis.
- The media logic principles.
19 October 2021 21:13
We show that the head of the Verkhovna Rada Dmytro Razumkov himself was almost certainly behind the rumors about his dismissal. He forced all other participants of the discussion to spread a narrative that was favorable to him: about an "honest independent speaker" against "authoritarian Zelensky." At the same time, it is unlikely that this move helps him to convert the praise of opposition politicians into electoral points.
28 September 2021 17:16
September, 25, at night, Olexandr Usyk won Antony Joshua. Discussions in Ukrainian society traditionally relate to Usyk`s political position as well as to his sport career. We studied what messages are spread by different opinion leaders.
18 September 2021 14:13
The Ukrainian book market is not really a typical business. Sometimes it is rather a creative community, with lots of scandals that spoil the reputation of its participants.To what extent do these scandals spoil the reputation? How to counteract them better? How does it influence the overall reputation of Ukrainian books? And finally, are there any chances that full-fledged reputation management will appear on the market? Supported by Ukrainian Cultural Foundation.
16 September 2021 18:16
The National Security and Defense Council of Ukraine`s meetings became a kind of Friday TV series: social media wait for these sessions trying to guess who will be its object this week. You may learn from our analysis, who reacts better on this new instrument of Zelensky, and who is not happy with it. Which case of sanctions was more popular.
1 September 2021 14:32
How does the media cover topics related to corruption and its overcoming? What types of corruption are most frequently mentioned? Which stories prevail - those that are about overcoming corruption, or, conversely, about the victory of the corrupt? Who is responsible for corruption, according to the media? The answers to these questions are provided by a comprehensive study "Corruption Through Media Filters", conducted by the Center for Content Analysis in partnership with USAID_InterAction and the Ukraine Сrisis Media Center.
24 June 2021 10:52
On June 28, 2021 Ukraine celebrates 25th anniversary of the adoption of the Constitution. Immediately after coming to power, Zelenskyi invited Ukrainians to comment on the Constitution's favorite article. Therefore, before the Constitution Day of Ukraine, the Center for Content Analysis decided to find out which articles of the Basic Law have been most often mentioned in the media since the beginning of President Zelenskyi's term.
17 June 2021 16:08
Center for the Content Analysis analyzed the portrayal of Joe Biden in the Ukrainian madia since his election and until present.
29 March 2021 09:39
We continue to familiarize you with our author`s approach to the analysis of communication campaigns that allows assessing the potential efficiency of the messages` interaction with the audience. Now we analyze the communication crisis regarding the Museum of Maydan that happened at the end of 2019. Museum`s fruitful communication drew the audience`s attention, nevertheless, was not convincing for the part of the future visitors. Simple messages of the museum`s critics were much more efficient. Various politicians have played a significant part in this crisis, they used this topic for engaging the museum in their narratives.
23 March 2021 19:41
Despite the restraint of Christo Grozev, an author of the anticipated Bellingcat film about the 'Vagnergate', this topic became an opportunity for the struggle between Ukrainian political players in media and social media. Pro-European and Pro-Russian opposition took advantage to attack Volodymyr Zelenskyi and each other. Meanwhile, we couldn`t detect any preparations for the 'revolution', as it was announced in some communities.