Reports

From butterflies invasion to KyivPride: 'rainbow' social networks in June 2018

From butterflies invasion to KyivPride: 'rainbow' social networks in June 2018

The latest review of social networks and SMM trends: new tricks, top buzz and memes of June 2018.

TOP-5 information campaigns against Ukrainian politicians and businessmen

TOP-5 information campaigns against Ukrainian politicians and businessmen

Every week, we record up to 10-15 information attacks launched in Ukraine against individuals, organizations or commercial brands. Our latest research focuses on detailed examination of top-5 negative campaigning over the period Jul’17 – Jun’18. The work was done at the request of Karyzhsky Communications.

Oleksandr Linchevsky is a victim of media attack. Evidence base

Oleksandr Linchevsky is a victim of media attack. Evidence base

An information crisis which hit Deputy Health Minister Alexander Linchevsky after his claims regarding cancer patients, shows signs of a targeted attack. And that's why

Arcadiy Babchenko, prince Garry and Ivo Bobus: the social networcs icons in May

Arcadiy Babchenko, prince Garry and Ivo Bobus: the social networcs icons in May

The latest review of social networks and SMM trends: new tricks, top buzz and memes of May 2018.

Are Ukrainians afraid of George Soros one year before the elections

Are Ukrainians afraid of George Soros one year before the elections

The beginning of Anti-Soros PR campaign following the Hungarian scenario: who launched the "trial balloon" in Ukraine and how the audience reacted.

Andrii Pavelko and the UEFA Cup: one of the most perfect information attacks recently

Andrii Pavelko and the UEFA Cup: one of the most perfect information attacks recently

The informational campaign against Andriy Pavelko and the Football Federation of Ukraine (FFU) was one of the most expensive and most effective attacks recently. Started a few months before the Champions League final, negative publicity had reached its peak on the eve of the event and moved far beyond the "football" audience.

Volodymyr Omelyan. Media portrait with some russian 'well-wishers'

Volodymyr Omelyan. Media portrait with some russian 'well-wishers'

The lively PR-activity of Ukrainian Infrastructure Minister towards projects such as Hyperloop and air traffic development in April was interrupted by rather tangible crises. The most powerful wave of critisims covered Omelyan after his wife gave birth to the their daughter in the United States. In all attacks, pro-Russian media are noticed.

Infographics series, photozones-120 and Reptilian Zuckerberg. Social networks trends in April 2018

Infographics series, photozones-120 and Reptilian Zuckerberg. Social networks trends in April 2018

An overview of social networks and SMM trends: new tricks, top buzz and memes of April 2018.

Comunication between the politician and the people he does NOT want to like him: the case of Mustafa Nayem

Comunication between the politician and the people he does NOT want to like him: the case of Mustafa Nayem

'If the Oleh Lyashko's electorate liked me, I would understand that something went wrong' - said Mustafa Nayem on the IV anti-crisis workshop held by the Centre of Content Analysis at the beginning of April. Nevertheless, all politicians need to know public sentiment towards them and the topics which they address.

#TurnItDown: how to make your crisis comunication strategic

#TurnItDown: how to make your crisis comunication strategic

#TurnItDown became a perfect example of campaign that responds to a several communication challenges at a time. "Naftogaz of Ukraine" state oil and gas company benefited both at the strategic level (in relations with Russian "Gazprom") and in disputes with the domestic opponents of the company.